In a piece from January, Cory Doctorow outlined the enshittification lifecycle of online platforms:
Here is how platforms die: First, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die.
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This is enshittification: Surpluses are first directed to users; then, once they’re locked in, surpluses go to suppliers; then once they’re locked in, the surplus is handed to shareholders and the platform becomes a useless pile of shit. From mobile app stores to Steam, from Facebook to Twitter, this is the enshittification lifecycle.
Taking note of various platforms lighting themselves on fire recently, Mike Masnick offers a list of rules for the leadership of these platforms to follow to avoid turning into dumpster fires. Here’s rule #3:
Create more value than you capture. This one is not mine, but Tim O’Reilly’s, and it’s one that constantly sticks with me. As you’re developing a business model, the best way to make sure that you’re serving your users best, and not enshittifying everything, is to constantly make sure that you’re only capturing some of the value you’re creating, and are instead putting much more out into the world, especially for your community. Your investors will push you to capture more and more of that value, but again, when you start chasing that, you’re also spiraling down the enshittification curve.
IMO, some of what is going on with Twitter & Reddit is not enshittification per se, but more of a pushback against the power of their users. (I always think of Tron in instances like these. “I fight for the users!”) I think these CEOs know on some level that they’re making their product worse, but bringing their user bases to heel is worth the short-term headaches.
We’ve established that I’m a huge fan of Cookie Monster, the most orally challenged but also the most literarily adept muppet. But even with those cards on the table, this Reddit AMA is something special.
Q: Is there anything you won’t eat? I mean, I’ve seen you eat a typewriter before…
A: Me stay away from anything in Oscar’s trashcan. Otherwise me not picky.
Q: My 7-year-old daughter is about to start selling cookies for Girl Scouts. Do you have any advice for her?
A: Don’t eat the product!
Q: There’s been a lot of famous people who have come to visit you and your friends on Sesame Street! Did any of those guests give you a cookie?
A: Me friends have surprised me with lots of cookies! Sir Ian Mckellan even gave me two cookies!
Q: Who would you most like to sing a “C is for Cookie” duet with?
A: Me would love to sing duet with Lady Gaga. Me and me friends are monsters after all. Me hope she see dis!
Q: What is the optimum number of chocolate chips per cookie?
A: Me always say the more the merrier. Me think me need at least 3.14 chocolate chippies per nom nom. MMM pi
Q: If you could only eat one type of cookie for the rest of your life, what would it be?
A: Wow! Me didn’t realize these question be so hard. If me had to choose just one cookie, me would have to pick me Mommy’s classic chocolate chippie!
Q: We know cookies are your favourite food. What is your second favourite food?
A: Can me say more cookies…?
A2: Me thought it over. Definitely “more cookies.”
Q: My son is your biggest fan in the world. His name is Nico and he’s almost 2. Any words of advice for him???
A: Me think it important to always share your cookies. Me know it hard to do sometimes, but it da kind thing to do.
A2: Oh, and HI NICO! Me love you!
Q: What was it like working with Jim Henson?
A: Me never sure what he did, but he always around to lend a hand and give me cookie!
Q: How’s the rent on Sesame Street?
A: Me think you confused…. Rent played on different street, me think Broadway?
It goes on and on like this. Maybe I’m too much of a softie (probably underbaked… god, it’s contagious), but I love this.
And that’s saying something. But look at this gem of a thread: I like big butts and I cannot lie, but is there some evolutionary reason as to why? Some of the answers:
My homeboys tried to warn me, but that butt you got makes me so confident of your current well-being and future child-rearing potential
So, ladies! (Yeah!) Ladies (Yeah!)
If you wanna roll in my Mercedes (Yeah!)
Then turn around! Stick it out! Even white boys have to make sure that their partner is of high genetic caliber so they can pass on their genes successfully.
My anaconda don’t want none unless you have a high likelihood of producing healthy offspring with a minimal chance of genetic disabilities, hun.
(via @stevenbjohnson)
Look out Digg and 4chan, here comes Reddit! Or more accurately, Reddit has been been here for awhile, why have we been ignoring it?
Both of these sites are being replaced by Reddit, a four-year-old news forum with far more educated, better-behaved users than either, but with a culture that somehow rides the middle between Digg’s slavery to the mainstream tastes of America’s teen males and 4chan’s obsession with inscrutable in-jokes and anti-humor.
Reddit got almost 300 million pageviews in July, compared to the 200 million Digg views in July that Digg founder Kevin Rose reported on his blog. So says an infographic posted on Reddit by Alexis Ohanian, one of the site’s founders, who also asks why the media continually call Reddit “tiny” and “dwarfed” by Digg. What’s more, traffic at Reddit, according to their Google Analytics, is up 24% in the last two months.
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