In 2019, artist and engineer Tega Brain gave some kids the opportunity to create targeted advertising relevant to their particular interests: Bushwick Analytica.
Politicians and marketers now use data and targeted advertising to try to change our behaviors and influence our worldviews. But why should these tools only be available to people in places like Washington DC, Manhattan and London?
Some of the kids’ ads targeted their parents:
While others were aimed at people who could help with causes the kids were interested in:
(via dens)
For New York Apartment, an art project commissioned by The Whitney, artists Sam Lavigne and Tega Brain compiled actual NYC real estate listings into a listing for one mega apartment for sale.
Compiled from actual online real estate listings, the artwork collapses the high and low ends of the market, architectural periods and styles, and neighborhoods and affordability into a single space that cumulatively creates a portrait of New York’s living spaces and the real estate market. Like a standard real estate ad, the listing shows the price, number of bed- and bathrooms, and square footage, all of which are updated weekly based on the city’s aggregated real estate listings.
Take some time to explore the project — take the 3D virtual tour, scroll through all of the bathrooms & closets, peruse the apartment features, and take the video tour:
Do you crave brilliant sunshine and the peace Zen behind closed doors at home, and the bustle and excitement of the big city at your doorstep?
Do you dream of a Manhattan life?
Do you dream of Brooklyn living with Manhattan in reach?
Do you have a thing for top floor apartments?
Do you have vision?
Do you like light?
Do you love to cook?
Do you love to entertain?
Do you need lots of closet space?
Do you own or plan to buy a car?
Do you prefer simple shaker style wood cabinets with solid surface counters or custom lacquer cabinets paired with a travertine marble?
Do you want a home just steps to the beach?
Do you want Katz Deli, Russ and Daughters or maybe some Economy Candy?
Contact information for all of the brokers is listed on the site in case you’re interested.
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